Revamping
spree: The year 2011 seems to be a big year for Google as the company
has come up with two new projects - Google Plus and Online music store
and has also given a facelift to its gamut of services. From YouTube to
Gmail, all its key services have undergone a major facelift. Here are
some key changes introduced by Google this year.
YouTube
has reprogrammed its website to make it easier for viewers to find and
watch their favourite channels. The facelift is the latest step in
YouTube's attempt to make the Internet's most popular video site as easy
to navigate. It has been reorganised to display three main vertical
columns instead of scattering clips in horizontal rows.
Google's
black bar has undergone a facelift and the company has come up with a
new bar. Instead of the horizontal black bar at the top of the page,
users can now find links to services in a new drop-down Google menu
nested under the Google logo. The new grey bar has three main regions.
On the left, the Google logo contains a drop-down menu with links to
Google services that displays when a user hovers over or clicks on it.
The central area contains a search box for the Google service the user
is currently using. The right side features a share box and
notifications to participate on Google+ from any Google page.
Gmail
gets a new look. Google has also released the refereshed interface for
its popular email service Gmail. Users can move to the new look by
clicking on Switch to the new look in the bottom-right of Gmail. The new
features on Gmail include redesigned email threads that now display
profile pictures of contacts. Users can also choose the density of
conversations displayed by choosing between three displays: Confortable,
cozy and compact. Google had first announced its plans for a Gmail
makeover in July this year.
Google's
mapping technology has been upgraded by including indoor maping.
Google's next frontier in digital mapping will span the world's shopping
malls and airports. An upgrade of Google's mobile mapping service has
been released that includes directions within stores, malls, airports
and transit centers in the US and Japan.
Google
has released its latest version of the Android operating system -
Android 4.0, codenamed 'Ice Cream Sandwich'. Google has not only refined
the already existing applications and functionalities, but has also
introduced a number of new features
In
a bid to counter Facebook's popularity, Google came up with a new
social networking site Google Plus in late June. Earlier, Google Plus
was open only to individuals, but it opend the service for businesses
also in the month of November. Meanwhile, the company added a social
layer to Gmail by adding integration with its new social service, Google
plus.
Since
the beginning, Chrome has been designed to allow apps to do more
faster. But Google also made changes in Chrome to make it even easier to
access favorite apps and discover new favorites. In the latest stable
release of Chrome, the company completely redesigned the New Tab page.
The company claims it to be more streamlined now and hence it becomes
easier to access and organise apps in different sections on the page.
Google's
blog-publishing service Blogger has also been given a new look. The
company has rewritten the entire editing and management experience from
scratch so that it becomes faster and more efficient for users to update
and improve over time. Whether the user is on a dashboard or settings
page of blogger.com, he
can always create or edit posts with just one click at the top of the
screen. The post editor has also been expanded and simplified to give
users a larger canvas for drafting and previewing their work.
Opening
a new front in its battle with Apple's iTunes, Google has come up with
its much-anticipated digital music store in the US. Some songs are free,
while others have been priced at 69 cents, 99 cents and $1.29 - the
same prices as on Apple's iTunes. Artists whose work is available right
away include Adele, Jay-Z and Pearl Jam. The store will feature dozens
of free tracks from artists like Coldplay, Rolling Stones and Busta
Rhymes.
Google
is in the process of killing a number of its initiatives, which have
failed to make the impact as the company had hoped. Google is calling it
an out-of-season spring cleaning session. The services which the
company has planned to shut down include Google Buzz, Google Wave,
Google Knol, Google Friend Connect, Google Bookmarks Lists and Google
Gears.
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